Click here to read the latest Access Innovation Newsletter
This week’s Access Innovation spans media, performance, material science and investment.
Sony has invested $100 million in Cosm, while Omnicom has launched a new fan intelligence platform. Elsewhere, Nike is cooling football’s heat problem, Cadillac is unleashing 3M’s scientists on its Formula 1 programme and Australia is creating a sports tech testing ground. New research explores the caffeine tipping point for athletes, while Novak Djokovic has joined General Atlantic’s investment operation.
Reach out to share your thoughts and news 👉 news@sportstechgroup.org
