The Sports Technology
Hall of Fame

Celebrating Sports’ Visionary Brands.

The Sports Technology Hall of Fame, conceived by The STA Group, has been established to celebrate sports brands showing outstanding vision and leadership in the vital field of tech-led innovation.

The Hall of Fame launched last year in a carefully timed decision – 2023 marked 10 years since The Sports Technology Awards were created. It is important that the Hall of Fame comprises a credible roster of brands which have genuinely influenced technology’s use in sports over a sustained period.

The STA Group has been championing sports technology for the past decade and has been carefully watching the work all brands do. The ones honoured are those which have led this field consistently.

The honourees have done this every year, for over 10 years, and their vision needed to be formally noted and celebrated.

How The Honourees Were Selected

The brands inducted are selected based on their submissions into the past 10 Sports Technology Awards, where they ranked on The Sports Technology Power List – which is partly determined by the voting of industry peers, and how a select panel of judges reviewed their candidacy.

The next round of inductions will be in 2025 and will be selected on the same criteria.

The 2024 Honourees

Formula E

Formula E is the highest class of racing series for electrically powered single-seater racing cars

ICC

The ICC is the global governing body for cricket, driving competitive, entertaining, and meaningful cricket for fans, promoting cricket through global events and building long-term successful partnerships

Sail GP

Sail GP pits high performance F50 foiling catamarans in a season of multiple grands prix around the world – they are also leaders in sustainability thinking

Sportradar

Sportradar sits at the intersection between sports, media and betting, providing sports federations, news media, consumer platforms and sports betting operators with a range of solutions to help grow their business

WSC Sports

WSC Sports develops AI-powered video solutions for sports content creation and distribution

The 2023 Honourees

AELTC

The AELTC hosts the oldest tennis major – Wimbledon. While respecting the history of the event, they are adept at looking forward to see how new technologies improve the fan experience.

DAZN

DAZN is a global OTT streaming service broadcasting football, NFL and boxing as well as original content. They manage commercial inventory across popular sport websites, and work with sports bodies to commercialise and grow their sports.

DFL

The Deutsche Fußball Liga is responsible for professional football in Germany including the organisation and marketing of German professional football.

European Tour Group

The European Tour – The European Tour runs professional golf tournaments across Europe, including the DP World Tour. The Tour is committed to ‘Driving Golf Further’ through their principles of being innovative, inclusive and global.

Hawk-Eye Innovations

Hawk-Eye Innovations pioneers change across Broadcast production, officiating and performance, for rights holders, officials and broadcasters. They support the growth of sport through technology, from field to fan.

NBA

The NBA is the world’s premier basketball league and celebrates its 76th anniversary this year. They are at the forefront of technology for all stakeholders and consistently deliver to the best possible standard.

NFL

The NFL – National Football League – oversees American Football including the annual Super Bowl. With a long commitment to technical excellence, The NFL boasts one of the most engaged and valuable fan-bases of any sport.

Ticketmaster

Ticketmaster Sport provides ticketing solutions, tailored to the needs of sports clients, providing a seamless connection between sports clubs and their fans, and to give clients a robust and stable platform.