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Oakwell Sports Advisory Joins The STA Group Sponsor Family

The STA Group is delighted to announce our new partnership with Oakwell Sports Advisory.

Oakwell is the only dedicated corporate finance boutique and strategic consultancy that advises global sports rights holders, sports tech companies and investors on commercial strategy, investment, and valuation.

With clients including CVC, Discovery, Horizm, Infront and Total Performance Data, Oakwell is trusted by some of sport and finance’s biggest brands.

Doug Harmer, Partner, explained why Oakwell has chosen to work with The STA Group:

‘Oakwell advises some of the most forward-thinking businesses in sport, from start-ups to international federations and global finance providers and, as such, we need to be at the forefront of industry thinking and progression.

By aligning with The STA Group, we are working with people whose knowledge and passion for sport and visionary thinking compliments ours. We look forward to supporting innovative sports tech companies who will drive significant value to the wider sports industry and growing Oakwell’s diverse client base in sport.’

Rebecca Hopkins, CEO of The STA Group added:

‘It is impossible not to be impressed by Oakwell’s client roster and work; they have been instrumental in industry changing deals and are clearly trusted by the companies they advise. Through this partnership we can enable our network to access their thinking and relationships, which is very exciting for all parties.’

Look out for more information about Oakwell on The STA Group’s site, and at The Sports Technology Awards, which will take place on 12 May 2022 in London.